


Avant Magazine "An Anthology of American Workwear"
Gold Rush denim. Ghost towns. Hollywood archives. This issue of AVANT traces the origin story of American workwear - told through rare garments, legendary figures, and the thrill of the hunt. Across 196 pages, AVANT dives deep into the cultural roots of denim and workwear, uncovering how necessity, craftsmanship, and myth shaped an enduring style language. A collector’s piece for anyone passionate about heritage, denim, and the cultural history of workwear.
Inside, you’ll discover:
- Workwear during the California Gold Rush - and what really happened
- Denim hunting: exploring abandoned mines and ghost towns in search of historic jeans
- The story of Jacob Davis, inventor of the rivet - the innovation behind Levi’s success
- A rare look inside United Costume, one of Hollywood’s most respected costume houses
- Why American workwear became an obsession in Japan
- How to date a garment by its tag - essential collector knowledge
- The cover features a unique painting by Western artist Mark Maggiori
- Softcover
- Size: 170 × 240 mm
- Full color
- Language: English
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Description
Gold Rush denim. Ghost towns. Hollywood archives. This issue of AVANT traces the origin story of American workwear - told through rare garments, legendary figures, and the thrill of the hunt. Across 196 pages, AVANT dives deep into the cultural roots of denim and workwear, uncovering how necessity, craftsmanship, and myth shaped an enduring style language. A collector’s piece for anyone passionate about heritage, denim, and the cultural history of workwear.
Inside, you’ll discover:
- Workwear during the California Gold Rush - and what really happened
- Denim hunting: exploring abandoned mines and ghost towns in search of historic jeans
- The story of Jacob Davis, inventor of the rivet - the innovation behind Levi’s success
- A rare look inside United Costume, one of Hollywood’s most respected costume houses
- Why American workwear became an obsession in Japan
- How to date a garment by its tag - essential collector knowledge
- The cover features a unique painting by Western artist Mark Maggiori
- Softcover
- Size: 170 × 240 mm
- Full color
- Language: English














